Win the local customer before a national site sells them back to you.
People choosing a lender, an agent, or an advisor start on Google, a portal, or an AI assistant. We make sure your business is the one they find there, then fix whatever is stopping them from booking a call.
Free, about twenty minutes, with the founder. You leave with a prioritized plan whether or not you hire us.
Real estate
27
local searches where they rank top three, above Zillow and Realtor.com
Expert Home Advisors
Mortgage lending
2×
lead rate in one week, after one page-speed fix
Future Home Loans
Commercial lending
$750M
in prospect demand identified in nine months
North Avenue Capital
Named clients, stated windows. How we measure this
Get a number before you get a proposal
Three calculators that run in your browser. No email required, no results held back.
- A score across five capability areas
- The next three moves for your score
- Two minutes, no email gate
- Revenue projection from your own numbers
- Assumptions shown, so you can argue with them
- Downloadable summary
- Scored across six stages of the journey
- Names your weakest stage first
- Fixes ordered by effort
Everything runs client-side. We never see your inputs unless you ask us to look at the result.
Three things we do, in the order we do them
Get found, get chosen, get booked. We start wherever your biggest leak is, because sending more traffic to a site that does not convert only costs you more.
- Google My Business optimization
- Local keyword targeting
- Answer Engine Optimization (AEO)
- Citation building & NAP consistency
- Geographic and intent-based targeting
- Google Ads & Facebook campaigns
- A/B tested ad creative
- High-converting landing pages
- Lead capture optimization
- AI sales journeys
- Customer acquisition framework
Who we work with
Three industries with the same problem: a national comparison site sits between them and the local customer, then charges them to get that customer back.
- Loan officer and branch pages that rank locally
- Speed-to-lead on every inbound application
- Ad and page copy written around Reg Z trigger terms
Future Home Loans: 2× lead rate in one week.
- Neighborhood pages built to outrank the portals
- A Google Business Profile for every agent
- Routing that gets a lead to an agent in minutes
Expert Home Advisors: top three for 27 local searches, above Zillow.
- Attribution from first visit to funded account
- Content routed through compliance review on a set schedule
- Search targeting by asset level and life event
Closest work: North Avenue Capital (commercial lending), $750M in prospect demand identified in nine months.
Three clients, three numbers
Named clients, stated windows, and a page explaining how each figure was measured.
“We now outrank Zillow and Realtor.com in our market, and our agents are far more effective at setting appointments.”
— Expert Home Advisors
Form submissions doubled the week we shipped the page-speed fix. Over the full program, lead volume kept climbing while cost per lead held steady.
Read what we changed“Alex and Digital Optimus leveraged big data to help us identify and acquire new clients by creating actionable insight into new deals, to the tune of over $750 million of prospect demand within a nine-month period.”
— CEO, North Avenue Capital
Every figure above comes from client reporting over the stated window. How we measure results
Meet Alex
Founder, Digital Optimus
Based in Jacksonville, FL.
Every client works with me directly. The number on this site, (904) 587-4736, rings my phone.
Why I started this
I spent years watching lenders, agents, and advisors pay for the same retainer: a monthly report, a content calendar, and no straight answer to the only question that matters, which is whether any of it produced a customer.
So Digital Optimus works the other way around. We measure first, find the one thing holding everything else back, and fix that before we sell anything bigger. With Future Home Loans the constraint was page speed, and finding it was worth more than a year of content would have been.
How the work goes
We find the constraint
Your market, your competitors, and your own funnel, measured before anyone proposes a budget
We fix the cheapest thing first
The order is set by expected return, not by what is easiest to bill for
We scale only what proved out
If a channel does not produce booked business in 90 days, we stop paying for it
What runs underneath: SE Ranking for rank and competitor tracking, Google Search Console for query data, and our own pipelines joining both to your CRM. The numbers in your report come from your customer records, not from ad platforms grading their own work.
Markets we know firsthand
We are based in Jacksonville and have run campaigns across Florida's three largest metros. We work with clients elsewhere too, we just will not pretend to know your neighborhoods before we have looked at them.
Somewhere else? Tell us the metro and we will scan it. Request your Custom Growth Strategy →
Questions people ask before they hire us
Including price, contracts, and what happens if it does not work.
What does an engagement cost?
Most engagements run between $4,500 and $13,000 a month, depending on how many markets you compete in and how much of the funnel we run. There is no setup fee and no separate reporting charge. If your budget is under $2,000 a month you will get more out of doing the work yourself, and the free Custom Growth Strategy call will tell you where to start.
How long before anything changes?
Technical and conversion fixes show up fastest. Future Home Loans doubled its lead rate the week we shipped a page-speed fix. Local rankings move on a slower clock: expect movement in Google Business Profile and local pack results inside 30 to 60 days, and meaningful organic lead growth between month three and month six. Anyone promising first-page rankings in two weeks is selling you a report, not a result.
What do I get on the free Custom Growth Strategy call?
Three things, in this order: where you rank, who is above you, and what AI assistants say when asked to recommend your service; the first fix we would make and what comes after it; and a price and timeline if we are the right fit. About twenty minutes, no pitch deck. If you would rather read than talk, the Market Blueprint is a 15-page breakdown of your market, sent within one business day.
We already have an agency. Why would we switch?
Most of the time you should not. Bring us the last three months of your agency reporting and we will tell you whether the work is sound. Where agencies usually fall short is the join between spend and revenue: they can report clicks and rankings but cannot say which channel produced a funded loan or a signed listing. If your current reporting stops at traffic, that is the gap worth talking about.
Can you actually outrank Zillow and the rate-table sites?
For the searches that matter, yes, and we have done it. Expert Home Advisors holds the top three positions for 27 local keywords above Zillow and Realtor.com in its own market. You will not beat an aggregator on generic national terms, and you should not try. You beat them on neighborhood, product, and intent searches where a local answer is genuinely the better answer, and those are the searches that convert anyway.
Do you understand mortgage and financial advertising rules?
Yes. We write around Reg N and the MAP Rule, treat trigger terms under Reg Z as triggering the full disclosure set rather than a footnote, and keep NMLS identification on every page and profile that needs it. For advisory firms, everything we produce goes to your compliance reviewer before it goes live, and we build the review step into the calendar instead of pretending it will not slow anything down.
How do you count a lead?
We do not report on traffic or rankings as if they were outcomes. A lead is a form submission or a tracked phone call from someone in your service area who asked about a product you sell. An appointment is a booked slot on a calendar. Those definitions get written into your reporting on day one, so nobody argues about the denominator in month four.
Do you require a long contract?
Ninety days, then month to month. Ninety days is how long the slower work needs to show a signal, so shorter than that and we would be setting you up to cancel before the results arrive. After that, if we are not earning the retainer you should be able to leave without a phone call about it. You own every account, property, and asset we build, and we hand over credentials on request.
What do you need from us?
Access to your analytics, ad accounts, Google Business Profile, and CRM, plus roughly one hour a month from someone who can approve copy. Sales and closing data is the one thing we will keep asking for, because without it we are optimizing toward leads instead of revenue, and those two goals stop agreeing with each other surprisingly fast.
What happens if it does not work?
We review at 90 days against the definitions we set on day one. If we have not moved the metrics we said we would, we either keep working at no additional cost until we do or we part ways, and you keep everything we built. That decision is yours, not ours. If you want to talk it through first, call (904) 587-4736 and you will get the founder.
Twenty minutes, your market on screen, a straight answer
Book a free Custom Growth Strategy call. We pull up your market while we talk, name the first thing we would fix, and give you a price if we are the right fit.
Where you stand
Your rankings, the competitors above you, and what AI assistants say when asked to recommend your service, pulled up live.
What we would fix first
The one change we expect to pay back fastest, and the order of everything after it.
What it would cost
A price and a timeline if we are the right fit. If you would do better handling it yourself, we will say so.
Prefer a written report? The Market Blueprint covers the same ground — a 15-page breakdown of your market, back within one business day, no call required.
Free. No pitch deck.